digipak and magazine evaluation

I'm very pleased with how both our magazine and digipaks turned out. I believe our digipak and magazine advert worked well in several ways firstly as they display all vital information that they should for example the song name and band name the next way in which it worked well was through the way in which these details are displayed as we have chosen to use bright colours such as greens and oranges to contrast against the black and white background of the photograph this sets the composition of the piece perfectly as audience are drawn to the bright colours and take them in through the hypodermic needle theory (Adorno and horkeimer, 1970s)  as the model sees the digipak as injecting the idea and information of our piece directly into each individual who walks past and is drawn to the digipak. This is particularly useful in marketing our music as it will grab the audiences attention directly and make them want to buy the song. and finally i believe the digipak possesses great potential because we have stuck with our political them this is shown on the front covers as it shows me and Alex in our suits to stick with the mise en scene of our production but the inside covers have us all standing in front of our political parties colour for example i am in front of a yellow screen that has been photoshopped in and the yellow symbolises the liberal Democrats and Nick Clegg. This is particularly good as it fits in with what most people in the country are focused on as we did this piece in the 2010 elections The cultivation theory ( Gerber et al. 1986:37) fits in well with this analysis of our use of recent stories as it suggests that television and other areas of media such as music production and there repetitive pattern on stories begins to cultivate the audience to look into other media sources about this subject and creates a symbolic environment. This is good for us as with our political agenda put into the music video it creates a larger audience to consumer our music video through the digipak and magazine adverts.